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Campaigns

Our campaigns and resources cover a range of health topics, including healthy eating, accessing NHS services and quitting smoking.

Latest campaign updates

Better Health Start for Life Home Learning Environment 2025

The Department for Education and Department for Health and Social Care's Start for Life ‘Little Moments Together’ campaign aims to educate parents and carers about the importance of brain development in the first five years of a child’s life, and the crucial role they play. A suite of digital resources are available for partners to download and support their work, as well as tips and advice on the Start for Life website.

  • Vaccinations in Pregnancy

    Whooping cough (pertussis) cases continue to increase and babies who are too young to start their vaccinations are at greatest risk. This campaign encourages those who are pregnant to help protect their baby by getting vaccinated – ideally from 16 weeks up to 32 weeks pregnant.

  • Better Health Start for Life

    Providing parents with trusted NHS help and advice for breastfeeding, introducing solid foods and the home learning environment.