Campaign Resource Centre
This is the digital platform for government health improvement campaigns and resources, for you to use in your work to improve health outcomes in your area.
You'll find digital resources, such as posters and leaflets, plus a variety of social media assets and content. All are free to download.
All our resources are part of the many different campaigns we, or our partners, have created, ranging from healthy eating to improving access to NHS services.
Best Start in Life - Toilet Training
Best Start in Life - Toilet Training
Ahead of children starting school in September, this PR campaign supports parents of children preparing for Reception with practical advice to help build their child’s toilet training independence.
Download hereLatest Live Campaigns
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Best Start in Life
Best Start in Life brings together all services, offers and support available to help guide and support parents from pregnancy, through their child’s journey into childcare, to starting school and beyond.
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Stoptober 2026
Stoptober is back with a new suite of resources to encourage people who smoke to make a quit attempt this October!
With a whole calendar of both 'ready to use' and localisable resources, you will have the means to tailor this campaign to your specific audiences, from mid-September through to 1st November.
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The Power to Quit Smoking
A national stop smoking campaign built on evidence that individuals are x3 more likely to quit smoking successfully when using proven tools and support.
Need help with a campaign or resource?
Our campaign planning guides can help you plan, develop and deliver your marketing campaigns, including how best to use our resources.