Communications toolkit for UKHSA & NHSE stakeholders
Pregnant women are offered whooping cough (pertussis) vaccine in every pregnancy and flu vaccine when they are pregnant during the flu season. Since September 2024, the RSV vaccine has been offered in every pregnancy.
This toolkit aims to support stakeholders to explain and promote the maternal vaccination programme to pregnant women. It contains background information, statistics, key messages, suggested social media copy, social media assets and links to useful information.
Resource details
- Topics: NHS
- Target audience: Parents-to-be
- Where to use: Comms toolkit
- Published: 14 May 2024
- Last updated: 3 February 2025
