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Vaccinations

A variety of campaigns to encourage uptake of vaccinations for a range of audiences.

Please note, there will be a new Winter Vaccination - Flu campaign coming soon.

Campaign details

Target audience: Adults, Healthcare professionals, Men, Minority ethnic group, Parents and children, Parents-to-be, People with long-term conditions, Students and teachers, Women, Young adults

Topics: NHS, MMR

Vaccinations campaigns

  • Measles, Mumps and Rubella (MMR)

    Encouraging parents to get their children vaccinated against measles, mumps and rubella.

  • RSV Vaccinations

    From September 2024, a new vaccine for respiratory syncytial virus (RSV) will be available to older adults aged 75-79 years old, and to pregnant women (from 28 weeks) to protect their baby.

  • Maternal vaccinations (RSV, pertussis and flu)

    This campaign, produced jointly by UK Health Security Agency (UKHSA) and NHS England, provides information on the maternal vaccination programme to support stakeholders to explain and promote the maternal vaccination programme to pregnant women.

  • HPV Vaccination

    The 2025-26 GP led catch up campaign has been chosen to focus on the HPV vaccination programme for those who missed it in years 8 and 9 at school.

    The cohort targeted by the catch-up campaign is those aged 16 years and over who had previously been offered the vaccine at school, missed it and remain eligible.

  • Childhood Immunisations

    The aim of this campaign is to support efforts increase uptake of routine childhood immunisations among children aged 0-5 years, and encourage parents / guardians of children who have missed any of their vaccinations to take up the offer to give them the best protection against vaccine preventable diseases.

    Resources include: stakeholder toolkit with background information, statistics, key messages, as well as creative assets for both digital and print formats.

  • Health and Social Care Worker flu vaccine

    Frontline health and social care workers are eligible for the flu vaccination to protect themselves, their colleagues and their patients. This campaign draws on recent research, behavioural science, and successful campaign strategies to support organisations in boosting staff flu vaccination.

  • Stay Strong Get Vaccinated Maternity Campaign

    This campaign, produced by the Department of Health and Social Care, provides information on the maternal vaccination programme to support stakeholders to explain and promote the maternal vaccination programme to pregnant women. The campaign specifically targets pregnant women with messaging about flu, RSV and whooping cough vaccines.

  • Public winter vaccinations

    Free NHS vaccines are the best way to protect yourself and your family this winter. They help keep you healthy and reduce your chances of becoming seriously ill or needing hospital care. This campaign provides resources to explain eligibility and how the public can get their winter vaccines.

  • Flu vaccinations for school-aged children

    Assets for the childhood flu vaccination programme

  • Stay Strong Get Vaccinated Long-Term Health Conditions Flu Campaign

    This campaign, produced by the Department of Health and Social Care, provides information support stakeholders to promote the long-term health condition flu vaccination campaign for 2025. The campaign specifically targets adults in at risk groups who are eligible for the free NHS flu vaccination as outlined in the Green Book Chapter 19.

Published: 7 March 2023