Campaign Resource Centre
This is the digital platform for government health improvement campaigns and resources, for you to use in your work to improve health outcomes in your area.
You'll find print resources, such as posters and leaflets, plus a variety of digital and social media assets and content. All are free to download or order.
All our resources are part of the many different campaigns we, or our partners, have created, ranging from healthy eating to improving access to NHS services.
Best Start in Life
Best Start in Life
The Best Start in Life brand brings together all services, offers and support available to help guide and support parents from pregnancy, through their child’s journey into childcare, to starting school and beyond.
Download hereLatest Live Campaigns
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Stoptober 2025
Stoptober is back with a new suite of resources to encourage smokers to make a quit attempt this October!
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Activate with Joe Wicks
Children across the country are being inspired to move more this summer, with the launch of a new animated series, Activate. The series has been co-created by fitness coach, Joe Wicks MBE, and Studio AKA, the team behind ‘Hey Duggee’, and is backed by the Department of Health & Social Care and Department for Education and Department for Culture, Media and Sport.
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Health and Social Care Worker flu vaccine
Health and social care workers who are eligible for the flu vaccination because they are immunosuppressed will continue to be offered the vaccine as part of the NHS programme.
Need help with a campaign or resource?
Our campaign planning guides can help you plan, develop and deliver your marketing campaigns, including how best to use our resources.