3+ Editorial content

Editorial content aimed at parents and carers of young children and pregnant women, with a focus on children's oral health. This resource can be used in local print copy, digital publications and is available in A5 and A4 formats.

ZIP contains ready-to-use and localisable files.

Key message

The key messages grouped for 0-3 and pregnant women are:

• "Say goodbye to the bottle" which is about introducing free-flow cups
• "Protect their smile" which is a reminder for free NHS dental checks for under 18s
• "Twice a day" which is to encourage brushing your teeth twice a day
• "No need to rinse" which is to encourage children to spit not rinse as they get older
• "Avoid giving fruit juice and squash" which is about preventing tooth decay.
• "Skip the sugar" which is about avoiding food and drinks with too much sugar
• "Pregnancy smile" which is to inform pregnant women of available services

The key messages for children 3+ are:

• "Twice a day" which is to encourage brushing your teeth twice a day
• "Protect their smile" which is a reminder for free NHS dental checks for under 18s
• "Encourage them to spit not rinse" which is to encourage children to spit not rinse as they get older
• "Skip the sugar" which is about avoiding food and drinks with too much sugar