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Communications toolkit

Jess’s Rule is overseen by the Department of Health and Social Care and NHS England and was envisioned by Andrea and Simon Brady, parents of Jess. It is supported by the Royal College of General Practitioners.

Toolkit contains:

  • Key messages
  • Wider messaging
  • Information on assets and resources including poster
  • Bulletin copy
  • Social media copy and banners

Resource details

  • Topics: NHS
  • Where to use: Comms toolkit
  • Published: 23 September 2025
  • Last updated: 23 September 2025

Resources

Communications toolkit

ZIP (containing PDF)

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