Better Health Quit Smoking (always on)

Our Better Health Quit Smoking resources promote the benefits of quitting smoking and signpost to a range of support.
Resources include wallet cards, posters, social assets, animations, key messages and more. These can be used year-round at a time that suits your local activity.
Campaign details
Target audience: Adults
Topics: Quitting smoking
Campaign start date: Always on
Campaign end date: Always on
Related e-learning
Free bite-sized e-learning modules including key evidence, data and signposting on cardiovascular disease prevention and smoking and tobacco
Resources

'2 in 3' tobacco harms poster
A poster design featuring the '2 in 3' tobacco harms message.
Last updated: 2 April 2025

'2 in 3' tobacco harms digital screen
A digital screen graphic featuring the '2 in 3' tobacco harms message.
Last updated: 2 April 2025

'2 in 3' tobacco harms social static
A social static featuring the '2 in 3' tobacco harms message.
Last updated: 2 April 2025

Quit smoking wallet card
Printed wallet card promoting the benefits of quitting smoking and the range of free support available.
Last updated: 12 October 2023

Nicotine-free medicines educational video
A video explaining how nicotine-free medicines can be used to quit smoking. Published in long and short form format.
Last updated: 13 February 2025

Nicotine vapes educational video
A video explaining how nicotine vapes can be used to quit smoking. Published in long and short form format.
Last updated: 13 February 2025

Nicotine replacement therapies educational video
A video explaining how nicotine replacement therapies can be used to quit smoking. Published in long and short form format.
Last updated: 13 February 2025

NHS quit smoking app promotional videos
A short video promoting the features of the free NHS quit smoking app.
Last updated: 7 January 2025

Social media animation - benefits of quitting
A short animation promoting the benefits of quitting smoking.
Last updated: 9 April 2024

Social media animation - support to quit
A short animation promoting the support available to help quit smoking.
Last updated: 9 April 2024

Social media animation - tips to quit
A short animation promoting tips to help quit smoking.
Last updated: 9 April 2024

'You can quit smoking' A3 posters
Downloadable A3 posters promoting 'search smokefree' call to action
Last updated: 3 April 2024

'You can quit smoking' digital screens
Downloadable digital screen graphics promoting 'search smokefree' call to action.
Last updated: 4 April 2024

'You can quit smoking' social statics
Four different static assets for use on social media.
Last updated: 9 April 2024

Quit smoking benefits social icons
A selection of quit smoking health benefits available as individual icons.
Last updated: 18 February 2025

Quit Smoking Benefits Poster
Downloadable A3 poster outlining the benefits of quitting smoking.
Last updated: 25 February 2025

Benefits of quitting timeline animation
This video animation highlights key benefits of quitting smoking, from the first few hours of stopping.
Last updated: 16 June 2022

Quit smoking easy read booklet
A 12-page, A4 size easy read booklet promoting the benefits of quitting smoking.
Last updated: 7 September 2023

Quit Smoking GP Poster
Quit Smoking GP poster for use in various locations.
Last updated: 25 August 2023

Quit Smoking Pharmacist Poster
Quit Smoking Pharmacist poster for use in various locations.
Last updated: 25 August 2023

Quit Smoking Local Stop Smoking Service Poster
Quit Smoking Local Stop Smoking Service poster for use in various locations.
Last updated: 25 August 2023

NHS Quit Smoking App Poster
A poster promoting the NHS Quit Smoking app.
Last updated: 25 August 2023

NHS Quit Smoking app icon
For use on websites to promote the NHS Quit Smoking app.
Last updated: 16 June 2022

NHS Quit Smoking app digital screen
A digital screen promoting the NHS Quit Smoking app.
Last updated: 18 February 2025

Quit smoking start saving social assets
Two 'stop smoking start saving' social media assets.
Last updated: 18 February 2025


CREATING A SMOKE-FREE GENERATION Partner Communications Toolkit for the Tobacco and Vapes Bill (2024)
CREATING A SMOKE-FREE GENERATION Partner Communications Toolkit for the Tobacco and Vapes Bill (2024)
Last updated: 7 March 2025
Published: 4 March 2022