Better Health Childhood Obesity

Better Health Childhood Obesity supports families to make healthier choices and to eat better and move more. A full range of digital and printed resources are available for partners, including posters, leaflets, social media toolkits, digital screens and web banners.

There are also a range of 10 Minute Shake up resources so encourage children to get active. Better Health have teamed up with Disney to help get kids active throughout the holidays. Using some of their favourite characters from Disney's Encanto and Frozen, Disney and Pixar's Lightyear and Marvel's The Avengers, they will be inspired to be more active whilst having fun throughout the summer and beyond.

The Chief Medical Officer (CMO) recommends that children have at least 60 minutes of moderate to vigorous physical activity every day. This can be achieved by one daily session or through shorter bursts of 10 minute activity. The 10 Minute Shake Up games help to make this recommendation more manageable. Through playing these games, kids will build skills and grow in confidence, and most importantly, have fun!

We have also provided a children's healthier eating toolkit, which contains 10 different activities to help you support families to make positive changes to their diet, with a particular focus on making healthier swaps.

The activities are easy to run with children aged 4 to 11, requiring minimal preparation and no expert knowledge. It's perfect for use in a range of settings with children and young families, such as children's centres, libraries, leisure centres, breakfast and after-school clubs, and other similar locations.

Also available are a range of National Child Measurement Programme posters and leaflets .

Make sure you download the NHS Food Scanner app so you can see how it works and test out the new swaps and augmented reality (AR) features:

• iOS app
• Android app

You can also download the app demo video for a quick, easy way to see what the app is and how it works. It's also perfect for showing to children and young families as a way of introducing them to the app.

There are also a range of 10 Minute Shake up resources so encourage children to get active. Better Health have teamed up with Disney to help get kids active throughout the holidays. Using some of their favourite characters from Disney's Encanto and Frozen, Disney and Pixar's Lightyear and Marvel's The Avengers, they will be inspired to be more active whilst having fun throughout the summer and beyond.

The Chief Medical Officer (CMO) recommends that children have at least 60 minutes of moderate to vigorous physical activity every day. This can be achieved by one daily session or through shorter bursts of 10 minute activity. The 10 Minute Shake Up games help to make this recommendation more manageable. Through playing these games, kids will build skills and grow in confidence, and most importantly, have fun!

In order to track activity on your social channels, we are providing partners with bespoke UTM tracking.

These links allow you to track traffic from your social media activity to the Better Health – Healthier Families webpage, and we will provide you with weekly reports.

Contact the Partnerships team at partnerships@dhsc.gov.uk to learn more about this and to get your unique link.

We will provide customised web analytics reports containing information from users who clicked on a unique UTM that brings them to the Better Health – Healthier Families webpage and then opted-in to cookies, wherever it has been embedded.

There is a comprehensive schools programme, with new curriculum-linked resources available on School Zone, our dedicated website for teachers.

The resources help pupils to explore what is in their food, and how to make healthier food and drink swaps using the NHS Food Scanner app.

Teachers can now download these resources to use in the classroom. They include:

• a take-home leaflet that encourages families to download and use the NHS Food Scanner app
• curriculum-linked activities toolkits for KS1 and KS2, with a range of activities to help children explore what's in their food and drink, and to make healthier swaps
• an interactive assembly with a fun NHS Food Scanner app demo
• a swaps leaderboard to help track class swaps and compete against each other to win the most swaps
• the sharing with families toolkit to enable schools to spread the word about the NHS Food Scanner app with parents

We have also provided partners with an accessible, ready-to-use email to promote these resources to teachers. Please download this and send to teachers and head teachers through your schools networks.

Free bite sized e-learning introductions to childhood obesity, healthy eating and child oral health including key evidence, data and signposting.