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Winter vaccinations campaign toolkit 2023

Campaign toolkit

This campaign toolkit is designed to support NHS and CARE communicators with running their own winter vaccinations campaign to encourage staff to get the flu vaccine and COVID-19 booster.

This toolkit includes information about:

  • Campaign overview
  • Campaign resources
  • Campaign guidelines
  • Campaign localisation
  • How to order the resources


Part of the Health and Social Care Worker Winter vaccination campaign NOT to be used for general public.

Resource details

  • Topics: NHS, Flu
  • Target audience: Healthcare professionals
  • Where to use: Campaign toolkit
  • Published: 4 January 2023
  • Last updated: 12 October 2023


Winter vaccinations campaign toolkit 2023

ZIP (containing PDF)

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